Saying that not having an autoresponder will kill your affiliate campaign would be an understatement. The truth of the matter is that without an autoresponder, your chances of success are slim to none. Even if you do achieve some level of success, you’ll be leaving a lot of money on the table… and no smart affiliate marketer wants that.
Besides a domain name and hosting, your autoresponder is the third most beneficial investment you could make. The money is in the list… but how do you even expect to build a list without an autoresponder?
Honestly, you can’t.
You absolutely need one…
There are several extremely popular autoresponders out there, such as Aweber, GetResponse, MailChimp, InfusionSoft, etc. Each has unique features and which one you choose will depend on your preferences. What truly matters is that you MUST choose one.
Using free autoresponders, is not a good idea. You could lose your list at any minute.
Your list is an asset that you will build over time. The info-products that you purchase promising you riches are not assets, they are liabilities. Your list, along with your domain name (your brand name) are your main assets.
When it comes to affiliate marketing, you will be driving traffic to your squeeze page or landing page. In many cases, the reader might not convert. Using an opt-in page that links to your autoresponder, you will be able to stay in contact with your subscribers.
At this stage you’re still a stranger…
and like you were taught as a child, you don’t trust strangers.
To build that trust, your autoresponder will allow you to have a sequence of messages that will get sent out to your list over time.
This series of messages will build confidence, trust and help establish you as an authority in your niche as the subscriber sees your name over and over again. The next time you promote something to your list; they will trust you and be more likely to purchase what you’re offering.
As an affiliate marketer, you should give serious consideration to building your list. Not tomorrow or the day after, but now.
Many beginners worry about the technical details of setting up a campaign and creating forms, etc. Most of this can be easily outsourced at very inexpensive prices. There are people on Fiverr who will build a squeeze page for you that is integrated with your autoresponder campaign.
You cannot outsource nor do anything if you don’t have an autoresponder. It’s true that initially, the autoresponder will be an ongoing cost. Your list will be small and the profits may not cover the cost of running the autoresponder. However, you must think long term.
Over time, your list will grow exponentially. As the numbers swell, you will definitely be able to make enough sales to cover the cost of an autoresponder.
Obviously in order for people to join your list, you’ll need an enticing free offer to get them to opt-in to your list. Once they sign up, your autoresponder will automatically deliver the free gift. As the days pass, the autoresponder will automatically send out the emails that you have uploaded in the sequence.
It’s as if you are staying in constant contact with your list even though it’s all being done on autopilot.
Isn’t automation wonderful?
If you have emails that promote products in your sequence, over time, you will notice that you’re making sales daily.
This is what is passive income at it’s finest. You are reaping the rewards from work done only once.
The only way you can achieve this is with an autoresponder. Research all the leading autoresponder companies and see which one fits in with your needs.
Here at Work With Randy Mann, we use Get Response. Get Response has a landing page builder and allows you to manage all of your emails in your sequences.
Try Get Response! Highly recommended!
Automation doesn’t get any better. Get an autoresponder. Your success and your business depends on it.